Projects & Case Studies
Real businesses. Real problems. Here's what I built and what it solved.
Law Firm Growth Engine
Built a city-by-city SEO content system covering the whole state, improved the site's highest-intent pages for search and conversion, and set up tracking so every lead was measurable.
Deal-Matching System
Replaced a 16-tab spreadsheet with a database, a web app and a matching engine that scored 31 of 31 against the matches a partner had picked by hand.
Year-End Books From Raw Statements
Rebuilt a full year of books from bank and credit card statements: 2,246 transactions, balanced to the penny and finished ahead of the deadline.
Approved to Sell on Amazon
Got a two-person manufacturer approved on Amazon after two rejections that named no cause, and found a pricing change worth about $8 a unit.
Local Visibility From Nothing
A fast website for a one-person training practice, plus a system that plans, writes and schedules a week of posts with the owner approving every step.
Real Estate Credibility
Built a lender-ready business identity from scratch — consistent name, address, phone, and a step-by-step DUNS approval playbook for a Delaware-registered company.
Knowledge Base Workflow
Turned hours of raw video transcripts into a reusable content engine — brand voice docs, topic libraries, and 1-minute video scripts ready to shoot every week.
Large-Scale Data Transformation
Wrote a Python script that cleaned and restructured a 60,000-row Excel export — turned days of manual review into an automated process that ran in minutes.